Growth Marketing, Social Content

About AppLovin AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com. To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others. Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE. The job is to drive advertisers to Axon through organic content. E-commerce is where we start, with Shopify operators and DTC founders. We will expand into apps, finance, lead generation, and beyond. Your scope grows with the platform. Most B2B content fails. Newsletters get archived. Demo videos get skipped. Threads get scrolled past. We want a storyteller with taste and a point of view. AI tools are leverage to move faster, but the ideas, the calls, and the craft are yours. You experiment, kill what does not work, and double down on what does, regardless of format. What you'll do: - Figure out what content actually lands and ship it. Live tools, charts, videos, webinars, livestreams, podcasts, mini-sites, whatever wins. Pull from our first-party advertiser data, customer voices, the product roadmap, and the broader market. - Share the work publicly. Post on X, LinkedIn, YouTube, podcasts, and wherever the audience lives. You are comfortable being the public face of what you ship. - Set the cadence: ship every week, measure every week, prune every month. What we're looking for - You have built something that went viral. A tool that got passed around, a tweet that broke 10M views, a podcast that hit, a video that broke 1M, a Substack that scaled past 10k subs. You are a storyteller first. - You can build from scratch on your own, and you also know how to partner with designers, researchers, and business development teams to amplify what you ship. Some weeks you will have a full team and budget. Others you will work solo or outsource. You scale your approach to what you have. - You are obsessed with what builders are shipping right now. AI agents, indie tools, viral consumer apps, design-forward products. You know who is making them and why they are working. - (BONUS): You are fluent in Claude Code and agentic AI tools. You build things with them — sites, tools, workflows, content. Not just chat with them. Remote, with the option to anchor in NYC, LA, or Miami. You will work directly with a founder of AppLovin AppLovin has become aware of a scam targeting jobseekers with fake “app optimization” and similar roles. We do not ask our candidates to download apps or make any form of payment(s). AppLovin works with applicants through our Careers page and applovin.com email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information here and contact us directly with any questions. AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at accommodations@applovin.com. AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here. To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.